With the vast number of products and services that are so easily available to consumers today it has become all the more important to ensure that the first thing is a trademark. This simple act ensures exclusivity for the name or the product or brand and confirms the legal ownership of the same and also prevents anyone else from using the same. In this age of the internet a trademark is different from a domain name registration or even a company name registration. A legal trademark ensures that one has the exclusive as well as the legal right for the service, brand or product within the geographical area that the rights have been secured for.
In the very competitive world that we live in there are many copiers and these work on the good name and reputation earned by another company or brand. With a trademark one can prevent another company from confusing consumers and potential clients by using the same or similar identity. The process to register a trademark has some checks and it is advisable to use the services of a solicitor for trademark. A trademark means that the name must be available legally and all the criteria required for trademark is met. A solicitor for trademark will need to undertake some research which will ensure that the name chosen is available and not in current use. This also ensures that there is no opposition to the claim as well.
A good solicitor for trademark will also ensure that with adequate research that there is no chance of being sued for trademark infringement by someone already in use of the name. When the process to register a trademark is undertaken it ensures the protection and of the brands goodwill and its reputation as well. This helps in brand recall and a consumer will specifically look for your registered name even while searching online. A trademark is the products or company’s badge or stamp of quality assurance and of its genuineness.
Register a trademark with the help of a solicitor for trademark. These are experienced and will perform all the pre-checks and the paperwork will be completed and submitted to the concerned authorities correctly. One can find a solicitor for this purpose with the help of the internet. There are many good legal firms with an online presence and one can go through the site to find out the services on offer. With the help of the internet one can even join forums specializing in legal discourses to find people who can help with their own insights from their experiences and this can help to ensure that the same mistakes are not committed while registering for a trademark.